What Is Ethical Information Management?

Recent corporate scandals have created widespread cynicism among consumers about the ethics of business leaders. Post 9/11 terrorism threats have created additional privacy concerns among U.S. citizens about the possible misuse of their personal data in the application of surveillance.

These attitudes pose a major challenge because without the loyalty and trust of key stakeholders, a company's ability to stay in business is threatened. Moreover, recovery from the current economic downturn is jeopardized because consumer confidence in the strength of U.S. business is the cornerstone of a vibrant economy.

A Process to Create Trust

Ethical Information Management is a process for ensuring trust and confidence in how a company's leaders conduct business. Specifically, it has to do with the alignment of the privacy preferences of key stakeholders-such as consumers, employees, the general public-with business, data and technology management practices within the organization.

CLB: Astute.